Art, artists and Web: Part 3 - What is to implement an Artist? S Site

Thursday, May 8, 2008 | | |

That put your site if you are an artist.

1) The works of art

Try to think like a gallery hanging a show. A gallery to 20 paintings by the artist? S artwork on a wall? No, because the visitor would be completely confused and not be able to focus on a painting. The same rule applies to the artist? S websites. If you cram 20 pictures on a Web page visitor ahead. Have a little painting on each page.

The converse is also true. Do not just a few photos on your site of the artist. There is nothing more frustrating than finding an artist you love on the Web and not being able to see a representative body of work.

2) Background color

Background color on a website is just as important as it is in a gallery. White, gray, cream are all safe and sound colors. Black can be very spectacular way to highlight paintings, however, black text almost unreadable. If you use a color, what can be done effectively, make sure the color works with all your works of art and taking into account that you are an artist.

3) Design

Keep it clean, grade and simple. Be sure to visit "Web sites that Suck." www. websitesthatsuck.com.

Make sure your artist? Site loads quickly; visitors on the Web will not wait, they will leave.

Stay away from all the latest flashy as web designers as often. In general, they irritate the visitor and take longer to load.

4) Search engines only read the text.

Search engines are not explain how your circulation of works of art May. They only read the text. It is very important to have text on your site. The most relevant text best.

5) Text on a website is different from text in a book or magazine.

Any lessons that apply to "ordinary" writing do not apply on the Web.

When you write a text for your site, think points and the broad lines. You want sentences short and choppy, sentences work well. Paragraphs should be short. Make your text talkative and not be afraid to start your sentences with words like "and" or "Because". Writing for the Web is the opposite of what you learned in high schools and colleges.

6) Splash pages are now.

There was a time on your home page, you can put a picture of your beautiful work of art and then one on the rest of your website. This is called a "splash page". Search engines are more like splash pages. It is now recommended that on your home page you text explaining what the whole site is about and links to all major pages.

7) Contacts with the visitor.

The mere fact of fabulous pictures of your art is not enough. A visitor Web in general a visit or two pages and most likely rarely or never returned. It is very important to give the Web visitor a reason to stay on your website and to return. The artist usual? Declaration will not be done.

To say or show your site visitor something about you. It could be a photo of your studio, people love to visit studios, information on what inspires you, your technique, if you have a little one; particularly interesting interview with you. Use your imagination

Provide information for free. Visitors on the Web that love. It is probably something obvious to you is big news to your visitors via the Web. Share this information with them.

8) That the visitor know how to contact you.

Make sure the visitor on the Web can communicate with you and your gallery, a gallery if you represent. If the visitor can contact the gallery, it feels as if the gallery is holding hostage the artist. The Web visitor ahead.

If a gallery is concerned about an artist having an e-mail of its own, there is an easy solution. The person who sends e-mail is an automated reply saying their message was received. The same message can be transmitted to both the artist and the gallery, and together they can decide how email could be answered.

9) Make your site easy to navigate. Make sure it is easy for a visitor to find his way around your site. If a visitor finds Web least bit frustrating, they will leave.


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